SERIAN FM 88.9

Serian 88.9FM is situated 3km from Maralal town along Maralal – Loosuk highway next to Maralal water supply opposite Maralal High School in Samburu County. Serian FM went on air on 1st July, 2009. It covers a radius of about 120km square and beyond in Samburu and Laikipia Counties. The station broadcasts 24 hours a day in a blend of Samburu language and Swahili to complement each other and to reach a wider audience with all – round programming. Listenership is estimated at about 200,000 people, but numbers are inconsistent because of migration patterns – pastoralists communities must keep moving in search of new pastures. Once the pastoralists move beyond 27km radius, they lose the frequency. Frequency: 88.9 FM Geographical reach: 120 km radius Language/s of broadcast: Samburu Broadcast duration: 12 hours Location: Maralal town, Samburu County Estimated audience: 200,000 listeners